About Me

As the Executive Director of the ECOWAS Small Business Coalition (ESBC), I lead a pivotal regional initiative empowering over 15,000 MSMEs across West Africa through trade facilitation, policy advocacy, and sustainable economic integration under the AfCFTA. With 15+ years of expertise in regional economic development, I spearhead high-impact programs such as the ESBC Green Trade Initiative, cross-border trade missions, and capacity-building platforms that have driven a 30% increase in intra-ECOWAS trade for compliant MSMEs.

At IATF 2025, I will:

Coordinate 12 ESBC member delegations sponsored by the ECOWAS Private Sector Directorate, showcasing West Africa’s innovation in agro-processing, tech, and green manufacturing.

Being part of the ECOWAS Commission team, facilitating B2B matchmaking and championing SME access to continental markets via AfCFTA protocols.

Launch transformative initiatives for sustainable trade while leveraging partnerships with Afreximbank, UNDP, and the African Development Bank.

My mission is to accelerate inclusive growth, digital transformation, and women/youth entrepreneurship across Africa’s trade landscape.

Let’s connect to unlock synergies at IATF 2025!

Matchmaking Information

Attending

Building on a mutually beneficial strategic partnership between Afreximbank and Switzerland: expectations, objectives and impact
Trade & Investment Forum

Building on a mutually beneficial strategic partnership between Afreximbank and Switzerland: expectations, objectives and impact

Friday, Sep 5, 2025
12:00 PM - 1:30 PM | Africa/Algiers
SAFEX Conference Village, Room 1
Afreximbank video and presentations on initiatives and programmes to support Intra-African Trade and Industrialisation | Q/A on initiatives
Trade & Investment Forum

Afreximbank video and presentations on initiatives and programmes to support Intra-African Trade and Industrialisation | Q/A on initiatives

Friday, Sep 5, 2025
12:40 PM - 1:20 PM | Africa/Algiers
Fireside Chat
Trade & Investment Forum

Fireside Chat

Monday, Sep 8, 2025
4:00 PM - 5:00 PM | Africa/Algiers
Salle Ali Maachi
Opening Remarks
Trade & Investment Forum

Opening Remarks

Friday, Sep 5, 2025
9:00 AM - 9:15 AM | Africa/Algiers
SAFEX
ATDC Trading Room
Trade & Investment Forum

ATDC Trading Room

Friday, Sep 5, 2025
2:30 PM - 5:30 PM | Africa/Algiers
SAFEX Conference Village, Room 2
Opening Remarks | Panel Session: Delivering Infrastructure to unlock new opportunities
Trade & Investment Forum

Opening Remarks | Panel Session: Delivering Infrastructure to unlock new opportunities

Friday, Sep 5, 2025
2:30 PM - 3:30 PM | Africa/Algiers
Africa for Investors day, Powered by Arise
Special Days

Africa for Investors day, Powered by Arise

Friday, Sep 5, 2025
4:00 PM - 5:30 PM | Africa/Algiers
SAFEX
Tunisia Economy Conference
Trade & Investment Forum

Tunisia Economy Conference

Friday, Sep 5, 2025
4:00 PM - 6:00 PM | Africa/Algiers
SAFEX Conference Village, Room 1
Panel Session: Positioning African exporters at the forefront of global trade
Trade & Investment Forum

Panel Session: Positioning African exporters at the forefront of global trade

Friday, Sep 5, 2025
10:20 AM - 11:20 AM | Africa/Algiers
Lunch Break
Trade & Investment Forum

Lunch Break

Friday, Sep 5, 2025
1:30 PM - 2:30 PM | Africa/Algiers