Jihene Bouzguine
CEO and founder
Jowa Crea Company
My activities
About Me
I am the Designer and CEO of JOWA, a brand born from my career reinvention. Through JOWA, I have built a house that blends leather goods and ready-to-wear, where every creation embodies responsible elegance and Mediterranean authenticity. My vision is simple: to make JOWA more than an accessory, but an experience — a fragment of emotion and modernity.

