Vista Group is a financial services’ holding company which has the objective of building a world-class pan-African financial institution group and contributing to economic and financial inclusion in Africa. Vista has entered into strategic partnerships with various global financial institutions to drive its growth strategy by focusing on MSME (SME banking, leasing, factoring, mesofinance, women's banking, etc.), trade and supply chain finance, corporate banking and bancassurance. Through these partnerships, Vista also aims to increase profitability while reducing operating costs and mitigating risk. Vista Group is focused on maximising the opportunities in its respective markets to become the financial institution of choice through innovative banking and insurance products.